Brand Guide

0.0.1 — Last Updated 09:42 19/05/2024

Logo Variations

We have 2 logo variations. The wordmark and our icon.

Wordmark (Primary Logo)

The wordmark is the primary logo that should always be used whenever possible. It works best in spaces with more width than height (landscape). If we ever need to have our brand name visible, this is what we should use.

The Bumps (Icon)

Our secondary logo is 'The Bumps' which is an icon. This visually represents pregnant woman's bumps but also the voices of the mums and doubles up as quotation marks. Due to it's size the icon works well in all environments and can scale down to a small size easily. This is to be used when people have context of Pregnant Then Screwed or we want to create intrigue and impact.